Deep-cultivated outdoor industry
more than thirty years
BEILAI GROUP
Overview of Beilai Industrial Group
Bei Lai Industrial Group was established in 1992 and has been deeply engaged in the outdoor leisure products industry for 31 years. Relying on the strategic layout of the three major sectors of outdoor cultural tourism industry, high-tech industry and international integrated business, Bei Lai has realized its vision of creating the future.
The group has established modern intelligent production bases in Anhui and other places, with complete production equipment and facilities, and has a complete laboratory. It can produce 1 million sets of outdoor products annually. It has won the "Ningbo Top 100 Import and Export Trade Enterprises" and was awarded the "Ningbo City Key Backbone Enterprise, Ningbo Advanced Export Enterprise" and other honors.
As the chairman unit of Ningbo Leisure Association, the chairman unit of the Ningbo Outdoor Sports Association, etc., it is in a leading position in the industry.
Time of Group Establishment
Customer Service 100000
Annual output of 1000000 sets of outdoor supplies
HISTORY
development process
1992
1994
1995
2007
2010
2013
2019
2022
Zhejiang Bei-lai Industrial Group Co., Ltd. was established to open a diversified development strategy.
August 2022
Establish modern intelligent production bases in Anhui and other places, with complete production equipment and facilities, complete laboratories, and an annual output of 1 million sets of outdoor products
2023
The Group's business involves three major sectors: outdoor cultural and tourism sector, high-tech sector and international integrated business.
May 2023
The headquarters of Zhejiang Beilai Industrial Group was relocated to Ningbo Greenland Colorful City
May 2023
Actively expand the Asia-Pacific market, to carry out outdoor products sales, bulk trade and other business
July 2023
Actively develop international business in the Middle East, focusing on outdoor leisure products, green space industry and dessert industry
HONOR
Enterprise honor
strength
Enterprise strength
China Tent Association Chairman Unit
China Textile Association Chairman Unit
Ningbo Outdoor Leisure Products Association Chairman Unit
Chairman of Ningbo Outdoor Sports Association
Member Unit of China Mountaineering Association Committee
CULTURE
Enterprise culture
Bei lai spirit
Respect for food, reverence for life
Food is the gift of nature to life, and Bei people are in awe and gratitude. Every grain of rice is hard-won,Bowl net, is respect for food, but also respect for life. Respect life, respect life, respect the fruits of natural labor, and be grateful for the hard work of those who pay in the middle.
Enterprise culture
"People-oriented" culture
Bela has always taken "people-oriented" as the core value concept of corporate culture, creating a healthy, safe, comfortable and good working environment for employees, jointly advocating a harmonious and progressive corporate atmosphere, and providing a strong spiritual motivation for corporate development.
The 'home' culture
The group gives care to employees in their lives, helps them at work, and embodies humanistic care. It organizes birthday parties for employees every month, regularly organizes cultural activities such as group building and tourism, and strives to build the company's "home" culture, and continuously improves the sense of belonging of employees. And happiness, by giving the warmth of the employees' home, stimulate the employees' sense of ownership.
Learning culture
Talent strategy is the top priority that determines the growth of Bei Lai. Bei Lai regards talent development as an important link to reflect the competitiveness of the enterprise. In order to improve the quality of employees in all aspects, the company has set up Bei Lai Business School, which is committed to building a talent team that learns from each other and continuously optimizes, and holds training on skills and safety, so that employees can continuously learn knowledge and improve their self-cultivation.
The culture of gratitude
Beilai is grateful, actively assumes social responsibilities, and participates in various public welfare activities and charitable activities. In the 2008 "5.12" earthquake relief, Beilai, as a disaster relief tent manufacturer designated by the Ningbo Municipal Government, carefully ensured the quality and delivery of disaster relief tents. At the same time, he donated love to the disaster-stricken area in Lixian County, which was highly praised by the CPC Lixian County Party Committee and Lixian County People's Government.
Corporate Vision
Bei to create the future, towards the goal of listing, the world's top 500 enterprises continue to forge ahead
CULTURE
Enterprise culture
Bei lai spirit
Respect for food, reverence for life
Food is the gift of nature to life, and Bei people are in awe and gratitude. Every grain of rice is hard-won,Bowl net, is respect for food, but also respect for life. Respect life, respect life, respect the fruits of natural labor, and be grateful for the hard work of those who pay in the middle.
Enterprise culture
"People-oriented" culture
Bela has always taken "people-oriented" as the core value concept of corporate culture, creating a healthy, safe, comfortable and good working environment for employees, jointly advocating a harmonious and progressive corporate atmosphere, and providing a strong spiritual motivation for corporate development.
The "home" culture
The group gives care to employees in their lives, helps them at work, and embodies humanistic care. It organizes birthday parties for employees every month, regularly organizes cultural activities such as group building and tourism, and strives to build the company's "home" culture, and continuously improves the sense of belonging of employees. And happiness, by giving the warmth of the employees' home, stimulate the employees' sense of ownership.
Learning culture
Talent strategy is the top priority that determines the growth of Bei Lai. Bei Lai regards talent development as an important link to reflect the competitiveness of the enterprise. In order to improve the quality of employees in all aspects, the company has set up Bei Lai Business School, which is committed to building a talent team that learns from each other and continuously optimizes, and holds training on skills and safety, so that employees can continuously learn knowledge and improve their self-cultivation.
The culture of gratitude
Beilai is grateful, actively assumes social responsibilities, and participates in various public welfare activities and charitable activities. In the 2008 "5.12" earthquake relief, Beilai, as a disaster relief tent manufacturer designated by the Ningbo Municipal Government, carefully ensured the quality and delivery of disaster relief tents. At the same time, he donated love to the disaster-stricken area in Lixian County, which was highly praised by the CPC Lixian County Party Committee and Lixian County People's Government.
Corporate Vision
Bei to create the future, is committed to creating a healthy and beautiful way of life for mankind!
Towards 2 listed goals continue to forge ahead!
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